Wednesday, February 16, 2011
Brit Awards Ratings Slump. Hosted By James Corden. Well, There You Go ...
The Brit awards suffered its lowest ratings for five years after an average of only 4.8m tuned in to watch the ceremony. ITV1's coverage was beaten by the final episode of the awful Big Fat Gypsy Weddings, seen by an average of 6.5m on Channel 4. On BBC One, even Holby City drew an average audience of 5.6m. Last year's Brits drew an average of 5.8m viewers.
Well, that's what happens when you choose brainless, unfunny rent-a-mouth James Corden to host. His co-written 'Gavin & Stacey' was reasonable, but he's done absolutely nothing worthwhile since except trade on his name and fame to host various shows, all of which have flopped.
He's rented himself out to Red Nose Day, Comic Relief, Big Fat Quiz, Buzzcocks, Big Brither or 8 Out Of 10 Cats - Corden seems to be there whatever. And the less said about the appalling, embarassing James Corden's World Cup Live the better.