Thursday, September 25, 2008

Lib Dems Break Privacy Rules In U.K. ...

The Liberal Democrats broke privacy rules with their use of automated phone calls featuring leader Nick Clegg, the Information Commissioner's Office says. Senior Lib Dems had insisted the calls would not break any rules as they were for "genuine market research purposes".

Ah.. em. Genuine Market Research? I don't think so. Calls were made to voters only residing in 50 key seats that the Lib-Dems feel they need to crack to get any influence on UK politics. The Information Commissioner's Office has now ruled that the Lib Dem calls constituted "direct marketing", which are not allowed unless someone has given prior consent. Much as I have a soft spot for the Lib-Dems, these kind of practices are likely place them firmly in the same gutter as the Labour Party and The Tories. I look forward to them standing up in the House Of Commons and talking about protecting that same rights they themselves have breached. It hardly matches their new logo (right)...

Surprisingly, the enforcement notice gives the Liberal Democrats 30 days to stop using the calls. Surely an auotmated system such as this can be just... here's an idea... switched off!?